Analytics Screencasts

Episodes

Ep #26. How To Use Google Analytics I: Ecommerce & UTM

I begin by explaining Google Analytics channel groupings (direct vs paid vs s...

Ep #27. Google Analytics II: Demographics & Customer Lifetime Value Reports

Using my own business's data, I'll demo 3 actionable Google Analytics reports...

Ep #28. Google Analytics III: Location, Device & Browser Reports

Today we use various Google Analytics reports to answer some critical marketi...

Ep #29. Google Analytics IV: Content Drilldown, Checkout Behavior, and Benchmarking Reports

Today we're going to focus on an advanced Analytics report that's gonna take ...

Ep #31. Google Analytics V: Events, Goals, Referrals Reports

In this episode, you'll start by learning how the Google Analytics referrals ...

Ep #32. Google Analytics VI: Adwords, ROAS, Treemaps

The Google Ads Keywords reports helps you in your quest to find a paid market...

Ep #33. Google Analytics VII: Search Terms, Time Lag, Users Flow Reports

Does your website have an on-site search? You can harvest these queries in th...

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